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Ads and social

TikTok Ads

In progress

Spend, impressions, clicks, video views and conversions.

Built. Opens to customers once TikTok approves our developer app.

Checked against the app on .

What it reads

  • Cost
  • Impressions
  • Reach
  • Clicks (destination)
  • Conversions
  • Video views
  • Purchases (website)
  • Purchase ROAS (website)

How it can be cut

  • Campaign
  • Age
  • Gender
  • Placement
  • Country

Status history

  1. In progress

    Built. Opens to customers once TikTok approves our developer app.

Each change here is also an entry on the changelog.

How the figures are kept

  • Reach is unique people and is never added up.

What it does not do

  • Purchases and purchase value can be cut by campaign and country only.
  • Country is a monthly slice.

Connecting

  1. Sign in with TikTok for Business and authorise read access to ad accounts and reporting.
  2. Choose the advertiser to report on.

Read-only wherever the provider allows it. Tokens are encrypted at rest and a connection can be revoked at any time.

How data is handled

Once connected

  • Pulled daily at the hour your workspace chooses, with fourteen months of history where the provider allows.
  • Every figure keeps the request and response that produced it.
  • Available to every answer, dashboard and deck in the workspace.
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